Create Klaviyo email templates that use Loox parameters, requesting your customers to submit reviews for their most recent purchases.
Note: To implement the required Loox parameters in your Klaviyo email templates, integrate your Loox account with Klaviyo.
To send Loox review requests to your customers using Klaviyo:
- Select or create the email template you wish to use.
- Once the body of the email is written, add a new section block with content repeat rulesusing the following parameters:
- Repeat for:
event.items
- Item alias:
item
- Repeat for:

- Inside your newly created section block, add a dynamic image that uses the following Loox parameter:
{{ item.image_url }}
Tip: We recommend adding a fixed width of 200px for the product image.
- To display the customer's purchased items in the email, add a text block with the following Loox parameter:
{{ item.name }}
- To add a "Write a review" button that redirects your customers to the product's review form, add a "Button" block that uses the following Loox parameter:
{{ item.review_url }}
Tip: We recommend changing the button's text to "Write a review".
That's it! Using these parameters, your Klaviyo email template will display your customer's order information and collect their reviews using a dedicated "Write a review" button.
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